
Youvoralogy
Breaking Stereotypes - The Rise of Unisex Perfumes in Modern Fragrance Trends
The fragrance industry has witnessed a marked shift towards unisex perfumes in recent years. Scent today are breaking away from conventional gender norms that have defined the perfume world for a long time. The rise in gender-neutral perfumes reflects the broader changes in society, where self-expression and inclusivity have become increasingly significant. Unisex perfumes aren’t just a trend. Breaking The Norms For many years, the perfume industry was divided—sweet, floral scents for women and musky, woody perfumes for men. This binary approach to fragrance has shaped customer preferences and restricted the way people experience scent. Unisex perfumes challenge these norms...
From Day to Night - Festive Perfumes for Men
Only a few days to go to the biggest celebration in the City of Joy! Your schedule is packed with pandal-hopping and parties. Shopping for clothes is done and you already know how you will style them. However, besides the right shoes, belt and bag, your outfit for Durga Puja is incomplete with the best perfumes for men! Feel confident, refreshed and ready to take on the festivities with us! Here are our top recommendations for day and night perfumes for men. Pandal-Hopping Through The Day—Best Daytime Perfumes During the daytime, you need fresh, earthy and woody notes. A...
From Dawn to Dusk -The Longevity of Concentrated Perfumes Explained
Concentrated perfumes or attar is an olfactory manifestation of geographies and cultures. From the Middle East to India, the millennial-old history of this long-lasting perfume is rich and still the favourite for many people. How have concentrated perfumes been popular for aeons? The answer is simple! Let us explain. Understanding Attar Attar is derived from itr, the Arabic or Persian word for perfume. It was just a simple definition for scent but it evolved into a stand-alone category of long-lasting perfumes made from natural ingredients such as herbs, essential oils and floral extracts. Lastly, the attar is always free of...
Leave your mark : 4 Tips on finding your signature scent
Your sense of dress reveals a lot about your personality, as can your hair or makeup. While your style aesthetic can be glimpsed across the room, your signature scent is a more intimate and nuanced way of divulging who you are—or desire to be. For many, a signature scent is a subconscious way to etch a mark into people’s minds. It’s about how they will perceive you. On your end, a signature scent determines what your day is like or what type of mood you want to create. However, choosing a signature scent can take some time, especially if you...

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Youvora
Fragrances have a stronger link to memory and emotion than any other senses. They can enhance your mood and change your behaviour. They play a huge role in how you feel and have the power to evoke a range of emotions—confidence, happiness, relaxation and more.
At Youvora, therefore, we believe in bringing you the best, most luxurious fragrances that enhance your confidence and elevate your aura.