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All things perfume!

Perfumes for the Holy Month

Perfumes for the Holy Month

As the ninth month of the Islamic calendar begins, devout believers all over the world are observing it with fasting and prayer. A question that many perfume lovers commonly ask during Ramadan is, “Can I wear perfume?”  The answer is yes! As the Fatwas of the Standing Committee states:  “All smel...
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Colourful Fragrances For Holi - Youvora

Colour Therapy: Colourful Fragrances For Holi

It’s widely believed—studied and confirmed—that certain colours are tied to specific emotions. Yellow for joy, red for passion, green for nature, and so on. Did you know that perfumes come in various shades too? Choose your perfumes for Holi with us! Purple Decadence  A rich, fun colour that just...
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Qasamat: The Story of Arabian Perfumery

Qasamat: The Story of Arabian Perfumery

Much of the world today turns to social media to find new things. The latest (well, from 2023 onwards) new thing is Arabian perfumes. The sudden popularity is justified! However, true perfume lovers know that Arabian perfumes have always been the most stunning creations. Made from a heavier conce...
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Premium perfumes for men by Youvora

New Season, New Perfume Palettes

We completed another trip around the sun and trends are made anew. Hitching a ride on the coattails of 2023, certain aromatic trends are following us into 2024. What does the 2024 perfume palette smell like? Modern Gourmand Citrus and florals had their time in the sun for years now. Ever since th...
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Long-lasting Masculine EDPs For A Valentine's Night Out

Long-lasting Masculine EDPs For A Valentine's Night Out

What is a good perfume? It could be a unique blend of notes or a passing compliment from a stranger. It could be the intensity of the aroma or a bottle that’s too beautiful to not display. Perfume lovers from around the world could argue about these points but they will agree on one thing: it’s h...
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Valentine Gift Guide: Scents for Every Type of Man

Valentine Gift Guide: Scents for Every Type of Man

Gifting perfumes can be tricky, especially if you don’t know the person well. However, perfumes make for a fantastic gift if it’s for someone you know on a deeply personal level. And nothing says ‘I love you’ more than giving the man in your life a perfume you know they will love! Here is our sel...
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Branded winter perfumes by Youvora

Perfume Blends To Keep The Chill Away

Seasons, emotions and perfumes are strongly linked. The chill outside makes us yearn for warmth: woollen clothes and hot beverages. That’s why we are drawn to comfy and warm scents during the colder months. What kind of perfumes should you choose to brave the cold months? Here is our selection of...
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For Homme: The Perfume Gifting Guide

For Homme: The Perfume Gifting Guide

Finding the right perfume can be a minefield. There are too many brands and scents that are trending, and the pressure from scent influencers trying to sell you the latest thing on social media. The most important thing, however, is you choose what is right for the one you’re gifting. Don’t get a...
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Little bit of chemistry! Little bit of magic!

Little bit of chemistry! Little bit of magic!

We all know perfumes have three layers: top, middle and bottom. To get the perfect essence, perfumers may blend up to 50 ingredients in one layer alone. Altogether, a single bottle of perfume may as well contain more than 100 ingredients!Perfumes are complex potions—it’s amazing how oils and alco...
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Tips to choose perfumes for winters!

Tips to choose perfumes for winters!

You have to bundle up during winter months to stay warm and this kind of makes wearing perfume difficult. The notes of your favourite fragrance get lost in layers of clothing. Perfume molecules evaporate slower during winter, which makes detecting any scent difficult. This is why it’s highly rec...
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Why women have keener sense of smell?

Why women have keener sense of smell?

Research shows that women have more cells in the olfactory bulb (the area of the brain that is dedicated to the sense of smell) than men. While researchers are looking into this further, it’s confirmed that a keener sense of smell is hardwired into women!Experience myriad senses and pick apart ev...
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Your Perfume Hub

Fragrances have a stronger link to memory and emotion than any other senses. They can enhance your mood and change your behaviour. They play a huge role in how you feel and have the power to evoke a range of emotions—confidence, happiness, relaxation and more.

At Youvora, therefore, we believe in bringing you the best, most luxurious fragrances that enhance your confidence and elevate your aura.

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